Fredericksburg Parent

www.FredericksburgParent.NET 31 HOW MANY ADULTS AGES 18+ READ MAGAZINES? 228.7 MILLION THAT'S AN INCREASE OF 18 MILLION SINCE 2012. (MRI-Simmons, Fall 2012-2019) This includes 95% of those under 35 and 95% of those under 25. 91 (MRI-Simmons, Fall 2019) THE MAGAZINE ROAS OF $6.51 WAS DOUBLE THAT OF THE TV ROAS OF $3.23, AND MORE THAN DOUBLE OF THE DIGITAL ROAS OF $2.43. (NCSolutions 2005-Q12019) when advertisers were asked which medium offers the highest ROAS, which was the highest overall? what % of US adults say they read magazines in the last 6 months? HOW MANY ADULTS AGES 18+ READ MAGAZINES? 228.7 MILLION THAT'S AN INCREASE OF 18 MILLION SINCE 2012. (MRI-Simmons, Fall 2012-2019) T H E P R I N T M A G A Z I N E I N D U S T R Y I S G R O W I N G 139 new print magazine brands with a frequency of quarterly or greater were introduced in 2019 (Samir "Mr. Magazine" ™ Husani Monitor 2020) PRINT STIMULATES EMOTIONS AND DESIRES PRINT IS PREFERRED BY THE MAJORITY EVEN MILLENNIALS PRINT READERS EXPERIENCE MORE FOCUSED ATTENTION AND LESS DISTRACTION, WHICH DRIVES SENSORY INVOLVEMENT PRINT READERS REMEMBER MORE. compared to top tech sites MAGAZINES outperform reaching WOMEN AGES 18+ (MRI Media Fusion) MAGAZINES REACH PREMIUM AUDIENCES IN HIGHƒINCOME HOUSEHOLDS* At a greater rate than newspapers, internet, radio or TV * Household income $250K+ (MRI-Simmons, Fall 2019) includes 95% of those under 35 95% of those under 25. 91 (MRI-Simmons, Fall 2019) THE MAGAZINE ROAS OF $6.51 WAS DOUBLE THAT OF THE TV ROAS OF $3.23, AND MORE THAN DOUBLE OF THE DIGITAL ROAS OF $2.43. (NCSolutions 2005-Q12019) when advertisers were asked which medium offers the highest ROAS, which was the highest overall? % of US adults say they magazines in the last 6 months? MANY ADULTS 18+ READ MAGAZINES? 228.7 MILLION INCREASE MILLION 2012. T H E P R I N T M A G A Z I N E I N D U S T R Y I S G R O W I N G 139 new print magazine brands with a frequency of quarterly or greater were introduced in 2019 compared to top tech sites MAGAZINES outperform reaching WOMEN AGES 18+ MAGAZINES REACH PREMIUM AUDIENCES IN HIGHƒINCOME HOUSEHOLDS* At a greater rate than newspapers, internet, radio or TV * Household income $250K+ (MRI-Simmons, Fall 2019) This includes 95% of those under 35 and 95% of those under 25. 91 (MRI-Simmons, Fall 2019) THE MAGAZINE ROAS OF $6.51 WAS DOUBLE THAT OF THE TV ROAS OF $3.23, AND MORE THAN DOUBLE OF THE DIGITAL ROAS OF $2.43. (NCSolutions 2005-Q12019) when advertisers were asked which medium offers the highest ROAS, which was the highest overall? what % of US adults say they read magazines in the last 6 months? HOW MANY ADULTS AGES 18+ READ MAGAZINES? 228.7 MILLION THAT'S AN INCREASE OF 18 MILLION SINCE 2012. (MRI-Simmons, Fall 2012-2019) T H E P R I N T M A G A Z I N E I N D U S T R Y I S G R O W I N G 139 new print magazine brands with a frequency of quarterly or greater were introduced in 2019 (Samir "Mr. Magazine" ™ Husani Monitor 2020) PRINT STIMULATES EMOTIONS AND DESIRES PRINT IS PREFERRED BY THE MAJORITY EVEN MILLENNIALS PRINT READERS EXPERIENCE MORE FOCUSED ATTENTION AND LESS DISTRACTION, WHICH DRIVES SENSORY INVOLVEMENT CONTRIBUTING TO GREATER READER IMPACT, COMPREHENSION AND RECALL. PRINT READERS REMEMBER MORE. (MPA, Scott McDonald, Ph.D. Nomas Research) compared to top tech sites MAGAZINES outperform reaching WOMEN AGES 18+ (MRI Media Fusion) MAGAZINES REACH PREMIUM AUDIENCES IN HIGHƒINCOME HOUSEHOLDS* At a greater rate than newspapers, internet, radio or TV * Household income $250K+ (MRI-Simmons, Fall 2019) Call for your free quote today! WindowWorldFredericksburg.com (540) 369-4802 Prepare your home for fall with our quality products! This Window World Franchise is independently owned and operated by Window World of Fredericksburg, d/b/a Window World of Fredericksburg under license from Window World, Inc. *See store for full terms and details. Voted Best of the Burg 4 years in a row! NOW OFFERING ROOFING 0% financing available* SAT OCT 22 Halloween Movie Night Come enjoy crafts, food vendors and a family-friendly movie on a jumbotron screen. When: 5:30 – 7:30 pm Where: Riverfront Park, Fredericksburg Cost: Free facebook.com/events/446833484028064 SAT OCT 29 Costume Stroll & Treats on the Streets Get in your Halloween costumes and head to downtown Fredericksburg for the annual Costume Stroll and Treats on the Streets. When: 9:30 am – Costume Stroll; 10 am – 12 pm – Treats on the Streets Where: Downtown Fredericksburg Cost: Free • facebook.com/events/752087212530377 Harvest Festival Fly-In Enjoy great food, trick-or-treat aviation style, candy drops from an airplane, activities for kids and much more! When: 10 am – 4 pm Where: Shannon Airport, Fredericksburg Cost: $10 general admission, $5 Kids 4-12 facebook.com/events/383443167201812 OCTOBER OCTOBER 2022 2022 con nued from pg 29

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